Considerations

Understanding politics, finance prediction, dating rules, marcom marketing, and the Israel conflict by a global writing team

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Product Life-Cycle Theory and Project Life-Cycle Definition

September 11th, 2007 · 7 Comments · Business, Culture, Economics, Education, Marketing, Politics, Religion

product life cycle theory, project life cycle definition, organizational life cycles, life cycle stages, industry life cycle, technology life cycles, project phases and the project life cycle, systems development life cycle sdlc methodology, life style cycles, life cycles project, life cycle example, project life cycle costing, systems life cycles, trade life cycle, system life cycles, life cycle diagram, new life cycles, livecycle, life cycle analysis, life cycle assessmentA com­mon the­ory in busi­ness is that all prod­ucts and results of e-mail mar­ket­ing tech­niques, direct-mail mar­ket­ing, and marketing-degree stud­ies go through a life cycle: devel­op­ment, intro­duc­tion, growth and matu­rity — and then decline or growth again, depend­ing on whether the com­pany intro­duces a new prod­uct or changes the mar­ket­ing of the exist­ing one through gentle-rain mar­ket­ing, spam mar­ket­ing, Internet-reputation mar­ket­ing, or B2D mar­ket­ing. (What­ever the marketing-manager require­ments are.)

It remains to be seen whether e-mail mar­ket­ing solu­tions, an e-mail mar­ket­ing cam­paign, mar­ket­ing automa­tion, or Internet-marketing train­ing will change this fun­da­men­tal theory.

Still, I have a ques­tion: Do ideas and coun­tries have such a life cycle? If so, I have a chal­lenge: State the stage of the United States, Islam, democ­racy, cap­i­tal­ism, glob­al­iza­tion, social­ism, Israel, Judaism and Chris­tian­ity, along with an expla­na­tion of your reasoning.

Bonus points: State another idea or coun­try, and do the same. I’ll pro­vide my own answers to all of these later.

Tags: email mar­ket­ing, direct mail mar­ket­ing, mar­ket­ing leads, mar­ket­ing degree, mar­ket­ing mail­ing lists, ppc search mar­ket­ing, online mar­ket­ing degree, law firm mar­ket­ing, attor­ney mar­ket­ing, lawyer mar­ket­ing

Now Avail­able: E-Book down­load: “Let­ters from Israel: An Amer­i­can journalist’s adven­tures in the Holy Land.“

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7 Comments so far ↓

  • kv

    good ques­tions. Over­com­ing a cold goes is like a plc. it a s curve  (Quote)

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  • Mike

    Samual,

    All of the above are in decline. Sages would say as above, so below, sci­en­tists would say that sys­tems are iso­mor­phic. From one (iso) comes the many (morph).

    It is eas­ier, and far more pro­duc­tive to think of these things as tech­nolo­gies and to plot them along the tech­nol­ogy adop­tion life cycle; tech­nol­ogy trig­ger, hype cycle, peak of inflated expec­ta­tions, trough of dis­il­lu­sion­ment, slope of enlight­en­ment, and plateau of productivity.

    Soci­ety has been rid­ing a decades long plateau of pro­duc­tiv­ity, the inter­net is the tech­nol­ogy trig­ger that has cre­ated both a peak of inflated expec­ta­tions and the trough of dis­il­lu­sion­ment we now find our­selves sink­ing into. The term his­to­ri­ans pre­fer is depression.

    Here’s another ques­tion for you? Why do real wars, drug wars, cul­ture wars, and price wars hap­pen dur­ing this phase of the cycle?

    Mike  (Quote)

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  • Dror

    Mike– ‘iso­mor­phic’ means ‘the same form / struc­ture’,
    morph doesn’t mean many, it means form or struc­ture.  (Quote)

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  • earlstevens58

    Great life cycle dia­gram — have bor­rowed it to illus­trate a point & acknowl­edged your blog — added you to my blog roll too. Thanks, Earl  (Quote)

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  • Trent

    Hi Samuel,

    I’m con­struct­ing a web­site where one topic is prod­uct devel­op­ment. Is the above PLC image yours? If so, may I have per­mis­sion to use it on my web­site? Its the best I’ve seen…

    Thanks
    Trent  (Quote)

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  • koyanisqaatsi

    United States = growth; the pop­u­la­tion hasn’t reached a sat­u­ra­tion point yet.

    Islam, Judaism, Chris­tian­ity = decline; orga­nized reli­gion can only sur­vive in a rigidly con­trolled envi­ron­ment, where out­side influ­ence is lim­ited. Glob­al­iza­tion kills reli­gion (not to be con­fused with faith). Who cares what the witch doc­tor says when other vil­lages are avail­able to move to. Witch doc­tors are becom­ing a dime a dozen. they’ll be need­ing to relaese sex tapes (acci­den­tally) just to keep up.

    And who cares what mom and pop think when they live thou­sands of miles away. And, since they couldn’t even stay mar­ried, and won’t even talk to each other, you should go to that build­ing on the week­end why? Demise of fam­ily (rigidly con­trolled envi­ron­ment) = demise of religion.

    democ­racy = never existed.; it’s a naive ideal that couldn’t pos­si­bly be made to work by self­ish human beings. Hope­fully, peo­ple will wake up to the con soon and “lobby” the elite out of their ill-gotten gains.

    cap­i­tal­ism = growth; that’s the only stage it could pos­si­bly exist in. As long as hunger exists, it will exist. And, even when every­one is fed, there’s all that other shiny stuff to drool over.

    glob­al­iza­tion = devel­op­ment; most peo­ple on the planet can’t speak a sec­ond lan­guage, and most have never seen an ocean or a sea. Give it 1,000 years.

    social­ism = see democ­racy x 1000.

    Israel = matu­rity; you never seri­ously thought such a hastily cob­bled together, man-made project could last long, did you? Pray for a slow, or really rapid, decline.  (Quote)

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  • Sam Scott

    Some would say that the United States was ini­tially a “hastily-cobbled-together, man-made project.”  (Quote)

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