The Day After Tomorrow: When Ad Blockers Stop All Analytics Platforms
Ad blockers are hurting not only advertisers — they block the front-end scripts of many analytics platforms as well. In this presentation, global marketing speaker and The Drum columnist Samuel Scott will explore the reasons for the rise of ad blocking, detail which blockers affect what analytics and martech tools, and recommend the actions that digital marketers can take moving forward.
I hope to see you there! Get early tickets here.