by Samuel Scott | Mar 22, 2019 | Marketing Essays
This is a speech on content marketing strategy that I debuted in Prague. I would be happy to give this talk in person or virtually at your company, event, or conference. Learn more here. Summary How to Fix the Biggest Problem in Content Marketing Today Example deck:...
by Samuel Scott | Jan 15, 2019 | Marketing Essays
During these dark days of winter, I have been finalizing this year’s speaking schedule. More dates are in the works, but here is where I will be for now. Hope to see you soon! If your company or organization would like an appearance while I am in your area,...
by Samuel Scott | Nov 26, 2018 | Marketing Essays
Last Friday, I gave the opening address at Eat Your Greens’ Amsterdam release event. The Drum has the transcript of my speech on the state of the marketing industry. The talk began with this brief video excerpt of a recent speech by Gary Vaynerchuk on the...
by Samuel Scott | Aug 5, 2018 | Marketing Essays
In my column for The Drum two weeks ago, I discussed The Spinner — potentially the epitome of the worst of ad tech in how it can harm society: An Israeli tech journalist is doing a segment on the ad tech and The Spinner in two hours (11:30 pm on August 5). I do...
by Samuel Scott | Jul 16, 2018 | Marketing Essays
Here is an updated 2019 version of this talk with video and a new presentation deck. Here is the video (dubbed in Russian) of my keynote talk at the Synergy Digital Forum in Moscow in May. (After my Bananarama mashup, I begin “speaking” at...