by Samuel Scott | Jun 8, 2018 | Marketing Essays
Today, in this presentation at Fifteen Seconds Europe in June 2018, I discussed the problem of digital ad fraud. The presentation is below. I will add the video later. The Billions You’re Losing to Online Ad Fraud from Samuel Scott –
by Samuel Scott | Mar 6, 2018 | Marketing Essays
This the prepared text of the keynote address that I gave today at the FICCI FRAMES conference in Mumbai, India. The Future of TV: TV is Not Dying — It’s Lies, Damn Lies, and Bad Media Statistics Hello, everyone. A belated Happy Hoolie. This is actually my...
by Samuel Scott | Dec 11, 2017 | Marketing Essays
Some end of the year news: My final keynote address in 2017 will be on Thursday, December 21, in my city of Tel Aviv, Israel, at D-Summit, the annual conference of the Israeli Digital Association. The topic will be “Breaking Through the Digital Wall.” The talk...
by Samuel Scott | Nov 23, 2017 | Marketing Essays
The video of my SearchLove London talk on ad blocking, GDPR, and the future of online advertising is live: Here is the full transcript at The Drum as well.
by Samuel Scott | Nov 16, 2017 | Marketing Essays
Here is an updated 2019 version of this talk with video and a new presentation deck. Thank you for the introduction. This is my first time in Denmark, so it’s great to be here and see the genius country that invented Lego and gave us Mads Mikkelsen. (Did I say that...