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Insightful and entertaining marketing insights.
Performances — not speeches or sales pitches.
After a career in journalism and years in marketing, Samuel Scott is now a professional keynote marketing speaker and member of Toastmasters International as well as the writer of The Promotion Fix column for The Drum and Head of Marketing for the IT mapping platform Faddom.
In 2019, Scott was a judge for the UK Ad Association’s Young Lions competition in advance of the Cannes Lions International Festival of Creativity. He has Mini-MBAs in marketing and brand management from Marketing Week in London, a Master of Advertising Effectiveness from the World Advertising Research Center (WARC), and a B.S. in journalism from Boston University.
Scott is American and lives in Tel Aviv. Follow him on Twitter and LinkedIn.
Meet Samuel Scott in 60 Seconds
(See full speeches: Integrated Advertising in 2024 and How Brand Purpose Helps Companies)
Corporate Events
From Europe to South America, Samuel has delivered keynote addresses and moderated panels at business events for clients, employees, and customers.
Business Conferences
As an online and in person business speaker, Samuel gives inspirational and informative breakout and keynote addresses at events.
Testimonials & Featured Clients
"Thank you so much for the best 25 minutes I’ve spent in a long time!"
— Hanne Kjeldstadli Hansen, head of customer care at Simployer
“Thank God for someone talking some f--king sense!”
— Claire Strickett, planner and strategist at London creative agency VCCP
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Where I Write
My Recent Business Columns
Announcing My New Highlight Reel and Speaking Topics
Business events are back! After 4.5 years, I'm seeing more and more private events and conferences. And speaking inquiries. So, I have a new reel. I hate the cliché, but feel free to "like," comment, and share on YouTube. And here are my new, general topics as well:...
Apple’s Vision Pro $600m failure shows the importance of market orientation
(My new column is out in The Drum.) Apple’s Vision Pro $600m failure shows the importance of market orientation Apple just learned a $600m lesson in how companies can be too product-oriented and not market-oriented enough. That is how much revenue the company will...
Good vs. Bad Marketing Objectives
In the B2B software industry, the higher-ups will create marketing objectives based on website traffic and free trial conversion rates. Then, they assume correlations so that an X% increase in traffic will result in Y% increase in sales. In this mindset, it always...
For Potential Sponsors
If you want to reach audiences of marketers, advertisers, and media professionals, Samuel Scott is the perfect person to sponsor by:
- Including your research in speeches
- Demonstrating your platform in workshops
- Highlighting what your company has been doing
Learn more at Samuel’s marketing speaker page.