understanding politics, considerations

Israeli Customer-Service


January 26th, 2010 · Business, Economics, and Finance, Israel and the Middle East, Law and Legal Affairs, World Affairs

JERUSALEM — So I went to the neigh­bor­hood super­mar­ket to pur­chase a bot­tle of Coke. There were no indi­vid­ual bot­tles on the shelf — only six-packs of the them.

I asked a nearby stock­boy if there were any indi­vid­ual bot­tles left. He walked to the shelf, glanced at the bot­tles, and then pointed to a six-pack box. “Just take one from there,” he said with a shrug as he walked away. So I did — and left the opened, now-five-pack box on the shelf.

I recently wrote about the frus­tra­tions involved with the lack of customer-service in Israeli banks and tele­phone com­pa­nies. But this lat­est event made me real­ize some­thing: It is not merely, as I wrote, that Israelis are gen­er­ally cheap. It’s that they just don’t care about rules. As I wrote in a prior post in my Let­ters from Israel series, Israeli soci­ety is becom­ing increas­ing frac­tured and Israelis are becom­ing more self-centered. As a recent Jerusalem Post arti­cle notes, many — if not most — Israeli bars, pubs, and clubs openly flout the smok­ing ban that was passed a few years ago. There is lit­tle respect for the rules — or the law.

When I went to the cashier with the bot­tle of Coke, the price came to NIS 3.96. “Four shekels,” she told me. I was not sur­prised. When­ever some­one pur­chases some­thing and the price is just below or above a round num­ber, the clerk will just round it off. If it is NIS 18.97 or 19.03, he will just take nine­teen shekels. If it is under nine­teen, he will usu­ally not give change unless the cus­tomer demands it. If it is over nine­teen, he will not mind tak­ing a lit­tle loss.

The only rea­son I can sur­mise is that the clerks care so lit­tle that they don’t want to be both­ered mak­ing change for such a small amount. After all, Israelis are a blunt and quick peo­ple — they hate wast­ing time in any­thing. They seem not to care about what the man­agers or own­ers will think. It must drive their accoun­tants crazy!