For several decades, there was a trend in popular music named the “concept album.” Sadly, however, the trend seems to be dying: For decades, the music industry has been looking to the album charts to establish what made a hit. In the past 10 years, though, album sales have… Continue reading
Entries Tagged as 'Marketing'
The End of the Music Album and David Bowie Lyrics
September 2nd, 2010 · 5 Comments · Business, Culture, Entertainment, Marketing, Music, Personal, Politics
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Improving Journalism Worldwide Despite Political Bias
August 31st, 2010 · No Comments · Boston, Business, Culture, Education, Journalism, Marketing, Massachusetts, Personal, Politics, The Boston Globe
BOSTON — When I was an editorial assistant at the Boston Globe while in college in the summer and fall of 2000, the newspaper went through a major redesign. The “Metro” section was renamed “City & Region” (to improve branding in suburban areas). The newsprint, font, and type size were changed (to make the print […]
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MTV Roadies, MTV Splitsvilla, and How MTV Changed Marketing">MTV Roadies, MTV Splitsvilla, and How MTV Changed Marketing
August 1st, 2010 · 3 Comments · Advertising, Business, Culture, Economics, Marketing, Music
MTV premiered on August 1, 1981 — twenty-nine years ago today. However, the network, unlike most people, has actually regressed in maturity as it has grown closer to middle age. Although my first MTV experience was watching “Smells Like Teen Spirit” by Nirvana when I was eleven, I realized later that the launch of the network […]
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New eBook on Israel and the Middle East
June 21st, 2010 · No Comments · Books, Culture, Islam, Israel, Jihad, Journalism, Judaism, Marketing, Palestine, Personal, Politics, Religion, The Middle East, War, War on Terror
JERUSALEM — Since I moved to Israel a few years ago, I have written a series of Letters from Israel to my friends and family discussing everything about life in the Middle East — from politics to religion to dating to sports. I have finally collated all of them to create my first e-book: “Letters […]
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Definition of Journalism: Public Journalism for Online Reporters
June 2nd, 2010 · 2 Comments · Boston, Business, Education, Journalism, Law, Marketing, Massachusetts, Media, Personal, Politics, SEO, Technology, The Middle East
JERUSALEM — Ha’aretz, an Israeli newspaper, asks the important question of how the Internet has changed journalism in light of a local conference on “Democracy and its Challenges”: Having a laptop and cell phone with a camera built into it doesn’t necessarily make you a journalist, the journalist and writer Pierre Asselin said on Monday… […]
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SEO Killed Headlines">How SEO Killed Headlines
May 21st, 2010 · 2 Comments · Advertising, Boston, Business, Humor, Journalism, Language, Marketing, Media, Personal, SEO, Technology
David Carr writes an insightful piece on how keyword-heavy headlines have destroyed the noble — or at least comedic — art of newspaper headline-writing: Headlines in newspapers and magazines were once written with readers in mind, to be clever or catchy or evocative. Now headlines are just there to get the search engines to notice. […]
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Looking for Co-Writers
May 19th, 2010 · No Comments · Administrative, Blogosphere, Business, Marketing, Personal, SEO
I am the bearer of bad news. Considerations’ esteemed co-writer, Jeff Guevin, is leaving the blog to focus on the greener pastures of law school as well as being the chief blogger for Law School Reference. On a personal note, Jeff has been my best friend in Boston since we were roommates at Boston University […]
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Debt and Economics in Israel
April 26th, 2010 · 7 Comments · Business, Culture, Economics, Education, Entertainment, Finance, Globalization, Israel, Law, Marketing, Personal, Politics, The Middle East
JERUSALEM — Jonathan Degani, a former MBA classmate of mine from Bar-Ilan University, has some cautionary words on the marketing of debt and loans in Israel: During [Passover], when I saw How to Train your Dragon (which was a fantastic movie and worthwhile to see in 3-D), I saw a commercial for an Israeli credit […]
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