The Future of TV — Keynote at FICCI India
This the prepared text of the keynote address that I gave today at the FICCI FRAMES conference in Mumbai, India. The Future of TV: TV is Not Dying — It’s Lies, Damn Lies, and Bad Media Statistics Hello, everyone. A belated Happy Hoolie. This is actually my...Want to join a martech startup? Here’s what you need to know
In addition to being a marketing speaker, I also discuss the tech world as a contrarian. My first column of the year for The Drum focuses on the latter topic: Want to join a martech startup in 2018? Here’s what you need to know first Almost 70% of executives will...Everything you’ve ever wanted to know about marketing buzzwords (but were afraid to ask)
My new column is live at The Drum: The old marketing world is as dead as Steven Seagal’s acting career after he became a shill for Vladimir Putin. So much has changed that we might as well throw away our copies of Philip Kotler’s Principles of Marketing and ignore all...Gary Vaynerchuk Needs to Cite His Sources
Gary Vaynerchuk wrote this on LinkedIn. I wanted to respond. “Massive brands and companies around the world are starting to decline and go out of business” Citation needed. “because they are over-investing their time and money into old media...
I Speak
“Someday, I’ll get to see Samuel Scott speak live. For now, the transcript and slides will do. Great material as always.”
— Blaise D’Sylva, VP Media at Dr Pepper Snapple Group